WhatsApp automation refers to the use of software or tools to automate certain tasks on the WhatsApp messaging platform. This can include sending automated messages, scheduling messages, and even creating chatbots to interact with users.
WhatsApp has strict policies against using automated tools, and it is important to ensure that any automation is done in compliance with these policies to avoid being banned from the platform. Some third-party tools and APIs may also have their own restrictions and limitations.
Common use cases for WhatsApp automation include customer service, marketing and advertising, and internal team communication. For example, businesses may use WhatsApp chatbots to provide quick and efficient customer service to their customers, while marketers may use automated messages to send promotional offers and updates to their subscribers.